An AI buying specialist that doubles as the demo, members onboarded harder than admins, and a stack with no marketing automation platform anywhere in it.
Four behavioral triggers, a contextual upgrade prompt that only real-time data makes possible, and one power-user signal they're leaving on the table.
A blank canvas that is never actually blank, a behavioral trigger that fires off a section click, and Braze doing the heavy lifting.
Pre-onboarding attribute collection, an AI plan consultant that reads usage before it recommends a tier, and the best unsubscribe flow in the series.
Linear onboarding with visible step-tracking, AI that does the work rather than explaining it, and credits nobody can do the math on.
A seven-day discount window, onboarding split by role, and one unsubscribe link that quietly expires.
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